Despite what you may have listened to that Google loves WordPress, an out of the box installment of WordPress leaves a whole lot to be preferred when it come to internet search engine optimization.
Web page Titles
These are downright unsightly in a whole lot of WordPress styles. The default is for your internet site’s name to be included to the web page titles occasionally at the front, occasionally at the end, depending on the preference of the theme programmer.
This is the brief essence that appears listed below your page title in the Best way to use Yoast SEO for your WP website result. Out of the box, WordPress offers you no capability to add or modify this. The problem is that if you do not include a Meta description then Google will simply make one up for you. Like page titles, there are plenty of Plugins like the Yeast Plugin for WordPress that will certainly help overcome this.
If you do not enter into the Permalinks section of your WordPress dashboard, your blog post names will be along the lines fop. You need to alter the Permalink framework to something much more purposeful.
Duplicate web content
WordPress has a myriad of various methods to reveal your content – page essences, tag web pages, group web pages and archive web pages to name however a couple of. If you do not take control of exactly how these pages are indexed after that you run the risk of Google believing you are attempting to spam it.
Google anticipates one leading level heading per page. Some will make the title of the page right into the top heading, which is normally excellent. If you make use of logroll links these default to being site large which suggests that they appear on every web page of your site that has not been purposely established as a single column web page. Once more, Google’s robot is not impressed by this method as well as it might affect negatively on your SEO. There are a couple of even more things that WordPress does not instantly do to assist with your internet search engine optimization but the above ones will repair the glaring troubles. You can install an SEO Plugin to manage these problems or you can enlist the assistance of an online search engine optimization professional. Either way, it is something you require to deal with.